Serious steel bikes for people who don't take themselves too seriously. Surly makes functional bikes that do what they’re designed to do. They don’t build one-trick ponies; they help Surly riders embrace options. Surly bikes are built to last a long time. This isn’t some exclusive club. You’re welcome to join as long as you’re comfortable in your own skin. One thing Surly riders have in common is a penchant for cutting through nonsense. You don’t need to wear a uniform or kit to ride a Surly. Just throw your leg over and go. Surly's customers appreciate that they're not told how they or their bikes should look. Instead, Surly provides space for them to outfit and customize in ways that uniquely suit them. It’s less about the gear and more about the experience. It’s about having fun on your bike. However, you choose to define fun.
A few final words about Surly values: UTILITY. VERSATILITY. DURABILITY.