{"product_id":"velocity-atlas-700c-non-m-rim","title":"Atlas Rim 700c NONm","description":"\u003ch3\u003e\u003cstrong\u003eDescription |\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eVelocity Atlas 700c NON-m rim is a heavy duty alloy rim designed for disc brake touring, commuting, and utility wheel builds. This non-machined version is intended strictly for disc brake use and features the classic Atlas box profile focused on durability and load carrying stability. Eyeleted spoke holes reinforce the rim bed for reliable wheel builds, making the Atlas a trusted choice for riders who prioritize strength, longevity, and serviceability over minimal weight.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eFeatures |\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHeavy duty alloy rim for 700c disc brake wheels\u003c\/li\u003e\n\u003cli\u003eNon machined sidewalls for disc brake use only\u003c\/li\u003e\n\u003cli\u003eClassic box profile focused on strength and durability\u003c\/li\u003e\n\u003cli\u003eEyeleted spoke holes for reinforced spoke bed\u003c\/li\u003e\n\u003cli\u003eDesigned for touring, commuting, and cargo oriented builds\u003c\/li\u003e\n\u003cli\u003eBuilt for long service life and dependable wheel builds\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eSpecs |\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ctable style=\"width: 100.087%;\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eModel\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eAtlas 700c NON-m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eBrand\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eVelocity\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eWheel Size\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003e700c\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eISO Diameter\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003e622 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eRim Material\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eAlloy\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eRim Construction\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eDouble wall with stainless eyelets\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eInternal Rim Width\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eApproximately 19.8 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eRim Depth\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eApproximately 18 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eBrake Compatibility\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eDisc brake only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eTire Type\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eClincher\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eValve Type\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003ePresta\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eSpoke count\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003e32h, and 36h\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eWeight\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003e620 g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 33.2804%;\"\u003eUse\u003c\/td\u003e\n\u003ctd style=\"width: 66.3693%;\"\u003eTouring, commuting, cargo, utility riding\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Velocity","offers":[{"title":"Silver \/ 32h","offer_id":50449107943671,"sku":"4401-62232","price":178.5,"currency_code":"CAD","in_stock":true},{"title":"Silver \/ 36h","offer_id":50449107976439,"sku":"4401-62236","price":159.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0023\/1505\/9318\/files\/velocity-atlas-700c-non-m-rim-silver-dismount-bike-shop-toronto-canada.png?v=1769632601","url":"https:\/\/dismountbikeshop.com\/products\/velocity-atlas-700c-non-m-rim","provider":"Dismount Bike Shop","version":"1.0","type":"link"}